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April is for APRs: Push Beyond Tactics and Advance Your Career

Each year in April, chapters across the country join with our national association to celebrate APRs--those who have demonstrated the pinnacle of communications excellence through our profession’s Accreditation in Public Relations.

This year, while it is quite a bit different than past years, it is still the right time for us to recognize our APRs. In our local chapter, we have a higher proportion of APRs than most. Among our members, 22% have earned the accreditation.

And because APRs are firm believers in lifelong learning, all of us want to support the next generations of APRs. If you have been considering this step, you may have questions, and we’re here to answer them.

What does it take to receive the APR? And why would you want to pursue it? This month, we have devised a number of ways for you to learn more:

  • Meet 12 Central Ohio APRs: Throughout the month, you will see our social media posts about the process. And we will be featuring a dozen APRs from our chapter, telling their stories via Q&A on our blog. 

  • Join Our April 16 Coffee Chat: Hear all about the APR from three panelists with a variety of experiences to share. You’ll learn about:
    • The study group hosted by our chapter’s APR Committee Chair Susan Fortner, APR The national perspective from PRSA’s Sr. Manager of Accreditation Kathy Mulvihill How the process unfolds consistently across the country via Arkansas PRSA’s APR Chair Denver Peacock, APR 
    • Tips for success from Bravo Group’s Senior Director Sean Connolly, APR, and Partner and Senior Counselor at PRworks Jason Kirsch 

  • Listen in for the Good Morning, Communicators! APR Panel Podcast: The coffee’s so freshly brewed with this one that we are still finalizing the date and our panelists. More soon!

  • Just Connect with Us: As our APRs share from their own unique experiences throughout the month, we encourage you to reach out to them for guidance as you consider this journey. Is there someone whose story resonates with you? Don’t be shy to reach out for virtual coffee, lunch or a happy hour to talk more about what it takes to get started, and sustain yourself through the process.


Any APR will tell you that the experience is life-changing. It reframes our industry, how we approach business challenges and how we engage with our peers all around the decision-making table. 

Questions about the APR? Contact [email protected] 

If you have your APR and want to make a difference, we’d welcome you to join the APR Committee! Just fill out this form, and we’ll follow up with you.

 

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