Blog

Member Profile: Christopher Stollar, APR

By Christopher Stollar
Public Relations Consultant for Nationwide

Can you tell us a little bit about yourself?
My wife and I both work at Nationwide (we were even once on the same floor and shared the same printer!). We live in Clintonville with our two kids, a 4-year-old daughter and a 2-year-old son. We have been active members of Veritas Community Church in the Short North for almost 10 years, volunteering especially with our church’s anti-human trafficking ministry called She Has A Name.

What do you like doing outside of work, such as hobbies or volunteer activities?
I love to write. It’s always been my passion. In 2016 I got the wonderful opportunity to have my first novel published by Boyle & Dalton. The Black Lens is a dark literary thriller that exposes the underbelly of sex trafficking in rural America. My debut novel won Grand Prize in the 2016 Writer’s Digest Self-Published e-Book Awards. As a former reporter, I conducted more than three years of research for The Black Lens, including interviews with survivors, social workers and police officers right here in Central Ohio. You can learn more at http://christopherstollar.com/.

What is your current job title and role?
I am a public relations consultant for Nationwide.

What is your professional and educational background?
I’m a former reporter who has a master’s degree in journalism and an accreditation in public relations. I spent three years working as a general assignment reporter in Oregon before realizing that it would be hard to balance family life with the long hours required to do journalism right. My wife and I moved to Columbus in 2009 right at the peak of the Recession to be closer to her family. I worked for several years in marketing at a local nonprofit before starting my career at Nationwide. Last year marked my fifth anniversary at our company!

What is your biggest accomplishment?
Since 2015, I have led a team that plans the PR strategy for Nationwide’s annual Business Owner Survey. We ask more than 1,000 business owners across the country dozens of questions about key topics, such as cybersecurity, disaster recovery and succession planning. That proprietary research has helped generate more than 135 million earned media impressions stemming from over 100 news articles with both niche trade publications and top-tier outlets like NBC, Forbes and Entrepreneur.

What do you like most about your work?
I love the challenge of using data to drive media results. Reporters love a good story, but they also want unique and proprietary research that nobody else has so their articles can stand out in an increasingly cluttered news landscape.

What inspired you to join PRSA?
I joined PRSA because I wanted the ability to network with and learn from local experts in this field.

How have you gotten involved with Central Ohio PRSA?
I just joined our local chapter’s social media committee because I wanted to help expand our reach in this critical area. I am also planning to sit on panel presentations for candidates who are pursuing their Accreditation in Public Relations. I received my APR last year and found the experience extremely helpful when it comes to strategic planning.

What advice do you have for people interested in PRSA?
Join your local chapter! You’ll love the experience. And once you join, become part of a committee. It’s a great way to network, get involved and make a difference in our profession.

Return to list

0 Comments